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AVC stands for Advanced Video Coding and is currently in the news because of something called H.264, new video compression software. It is said to be as good as MPEG-4 Part 10 Advanced Video Coding and is the newest kid on the block based on motion compensation codec. H.264 Advanced Video Coding was under development for a fair amount of time before it was released by VCEG (Video Coding Experts Group) and MPEG (Moving Picture Experts Group).

There is a lot to be said about the future of AVC but the rivalry between H.264 and MPEG-4 Advanced Video Coding is perhaps most likely to attract controversy, passion and arguments. This is primarily because of its significance in the market for Video Surveillance formats. Here I would like to give a very brief description of the two formats just in case you don't know already.

MPEG-4 from Moving Picture Experts Group

Used primarily for streaming media and Compact Discs, this standard has been among the most popular AVC around and has gained considerable recognition when it comes to more demanding areas like video conversation as well as broadcast television. The standard builds upon its predecessors 1, 2 along with other standards in order to become a market leader.

H.264 AVC from Video Coding Experts Group

Often referred to as Part 10, AVC is fast becoming the gold standard in the format industry because of convergence between the new and old media which allows multiple video playback platforms. It has the support of big-wigs like Apple, YouTube and Adobe and the word on the street is highly in its favor. Finally, AVC was, is and will remain an open format with publicly viewable specifications for anyone to change and implement.

To sum it up in simple words, AVC helps in compressing files into tinier parts than the previous MPEG-4. Therefore users are left with even more storage capabilities for videos with the help of AVC.

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